It doesn’t matter whether we just watch streamed videos online or watch flicks right from different video websites (Vimeo, Youtube), online video takes the largest part of internet data transfer.
According to the research by specialists from “Ericsson Research” video portals like Youtube or internet televisions which are getting popular fast are going to take the largest portion of the whole online market by the year 2015. Video should take around 90% of the whole data transferred by internet. Some might disagree with such audacious prediction, yet the numbers do not lie and the prospects for video content look awesome. If you are in the internet marketing field, I suggest you take the new approach seriously and start creating websites with more video content, because that’s where the new internet trend is heading.
The good news is that the “Moving Picture Experts Group“ (MPEG) support community responded to this message in their own unique way, by introducing the “High Efficiency Video Coding“ (HEVC) standard. They will make it possible to watch much smaller video files (reduced by half of the present video file size) without even compromising 1% of the quality we get, watching current large video flicks.
Users with low internet connection or limited internet speed plans couldn’t be happier about this statement. What makes it even more amazing is that the standard is planned to be used already in 2013.
So, let’s head on to the new video and picture era. Goodbye text content, hello video, slides, photos and pictures!